Great product that doesn't sell? The message probably isn't clear.

Leonardo Uchôa Pedreira — Full Stack Developer

I’m Leonardo. I spent 13 years studying and working across statistics, data, software, and product. Now I build Parabola and help technical professionals develop the judgment, communication, influence and leadership that technical work alone does not, so they can raise their own standards and therefore the standard of whatever they touch.

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See how I can help

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Start with the complete kit.

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How I can help

Mentoring and Career

Live

Career and leadership mentoring for data and technology professionals.

Clarity to grow in seniority, exercise more influence, and navigate important transitions.

CareerLeadershipCommunicationStrategy

Consulting

Live

Clarity and direction for business decisions, with depth in product, data, and technology.

An objective conversation to structure a concrete decision, evaluate alternatives, reduce risk, and define the next steps.

BusinessProductDataTechnology

What I’m building

Parabola

In Development

Technological foundation for advancing Brazilian dance.

Everything a dance professional dreams of so they don't manage the boring stuff and scale without limits.

DanceWeb PlatformMobileSocial Transformation

Ideas and Opinions

All essays
Copy

Plot is Copy.

Enough with these same 'Here's my plot :)' presentations.

Copy

You're already being brainwashed.

The only choice is if you're gonna do it by yourself.